Level of knowledge and perceptions about a real estate project in relation to the competitive environment.
Allows understanding characteristics of the competitive environment, profile of potential clients, and how the geographical location is valued.
Pedestrian flow measurements
Quantity and profile of people who travel in a certain real estate point (sector or commerce).
Evaluation Sale / Post Sale Service.
Satisfaction of current and potential customers with the attention provided by the sales or after-sales area, as well as their willingness to purchase.